It is the set of characteristics of the market to which you want to export products or services, and which will allow the expansion of the company abroad.
$1,000
A report will be delivered with the following data and their respective conclusions:
A. TARGET MARKET VARIABLES:
1. Demography: age, gender, socio-economic level, education, occupation.
2. Psychography: lifestyle, tastes, preferences, personality, values, customs, hobbies.
3. Uses: type of product / service used, frequency, situations in which it requires product / service.
4. Benefits: most common benefits you expect to obtain from the product / service.
5. Geographical location: location of potential users.
The legal aspects of the target country that will allow the introduction of the tariff subheading in research are stated.
Speakers or story tellers (story tellers) are identified in the local or foreign market who meet the requirements for which they are expected to be hired.
Gathering information through primary and secondary sources to go beyond basic insights to provide a richer, more strategic decision-support service.
