
The Trade Mission in Singapore, highlighted in Social Commerce, connects participants with one of the most advanced technology hubs in Asia-Pacific. The agenda develops within the framework of RetailEX and specialized sessions on social e-commerce, automation, and AI-driven strategies. Attendees will access meetings with experts from regional platforms and companies leading digital commerce in Southeast Asia. Interactive content models, live shopping, and payment solutions integrated with social networks will also be explored. The mission deepens into analytics, growth, and cross-border expansion tools, essential for operating in Asian markets. Upon conclusion, participants will obtain a strategic vision of social commerce in one of the world’s most innovative regions.