Target Market Definition

It is the set of characteristics of the market to which you want to export products or services, and which will allow the expansion of the company abroad.

$1,000

USD

Description

A report will be delivered with the following data and their respective conclusions:

A. TARGET MARKET VARIABLES:
1. Demography: age, gender, socio-economic level, education, occupation.
2. Psychography: lifestyle, tastes, preferences, personality, values, customs, hobbies.
3. Uses: type of product / service used, frequency, situations in which it requires product / service.
4. Benefits: most common benefits you expect to obtain from the product / service.
5. Geographical location: location of potential users.

Related Services

A detailed comparison of the prices of the substitute product / service in the country / target market is carried out in relation to the tariff heading under study.

$1,500

Elaboration of a file with relevant data required by government entities for the export and import of the tariff subheading under study.

$2,000

Detailed information on substitute products or services at destination that will allow identifying business opportunities.

$1,000