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The particularities of the final user in the target market are analyzed in order to know their social and purchasing behavior.
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Corporate buyer profile, The most important data on the characteristics of the composite buyer in the target market whose scope will allow to establish its economic behavior is obtained.
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Target market definition, It is the set of characteristics of the market to which you want to export products or services, and which will allow the expansion of the company abroad.
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The characteristics of the competitors in the target country are obtained, which will allow the local company to know the scope of the actors they will face when they introduce their product or service abroad.
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Product / service analysis, A detailed analysis is made of 5 competing brands in the target country that will state the physical composition and presentation of the product / service, a substitute for the research subheading.
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Price analysis, A detailed comparison of the prices of the substitute product / service in the country / target market is carried out in relation to the tariff sub-item under study.