The Trade Mission in Spain, highlighted in Agrotech, connects participants with the most technified agricultural hubs in southern Europe, especially in Almería and Murcia, where advanced models of intensive production and climate control are developed. The agenda allows visiting smart greenhouses, leading cooperatives, and RandD centers specialized in horticulture and crop optimization. Attendees will participate in Fruit Attraction and Agroexpo, spaces presenting innovations in irrigation, agricultural automation, and post-harvest solutions. Meetings with technology providers, distributors, and scalable producers will also be held to explore commercial opportunities. The mission facilitates direct contact with leaders in the fruit and vegetable sector and digital agriculture startups. Additionally, participants can analyze trends in sustainability, traceability, and agricultural energy efficiency. Executive networking spaces and personalized technical visits are included. Upon completion, they will obtain a clear map of the Spanish agricultural ecosystem and immediate collaboration opportunities. Sources: IFEMA Fruit Attraction; FEVAL Agroexpo; Ministry of Agriculture of Spain (2024).
