The availability and scope of distribution channels of the tariff sub-item under study in the country / target market is established.
Analysis of channels.
A report will be delivered with the following data and their respective conclusions:
A. VARIABLES CHANNELS IN COUNTRY / MARKET OBJECTIVE:
1. Identify types of channels in the market / target country for the product / service analysis
2. Structure of the channels in the market / target country (Direct, Short, Long, Double)
3. Availability of the channels (365 days 24/7)
4. Coverage of channels throughout the territory of the market / target country under study
5. Restrictions on access to channels for foreign companies
6. Current access cultural norms and protocols
7. Culture of negotiation in each of the channels
8. Establish the type of customers that each of the channels has (5 relevant characteristics of the customers of each channel)